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Introduction

Time for an Upgrade

Recently, shopping has been easier and more enjoyable as companies turn to online solutions. So, as the way of the changing world, ordering branded products has gone digital as well. A company store gives you a convenient and completely customizable online experience when it comes to ordering yourproducts. Whether your company is looking for branded or non-branded products, this e-commerce enabled storefront improves your brand management while saving you time and money

This White Paper will Cover

  • Basic mechanics of a company store
  • Helpful questions before setting up a company store
  • Useful benefits of a company store

With your online storefront, the products in stock will always be consistent with your company’s branding. No more “weirdreds,” or “old logos” popping up on your products — your store can bestocked with just the right brand colors and preloaded with your logo. By the end of this white paper, you will be equipped with the knowledge of company stores and how they are a hugeadvantage to your business.

“A brand for a company is like a reputation for a person. You earnreputation by trying to do hard things well.”

– Jeff Bezos, Chief Executive Officer, Amazon

Information

Did you know?

Did you know in 2015 promotional products were ranked highest as the most eff ective advertising vehicle? Promotional products effectively gain and retain customers spark interest, and enhance brand loyalty. Custom web stores, also called company stores, provide you a customized solution to exposing your brand.

9 in 10 People

remember the branding from at least one promotional product they received

Company stores allow you to design your products without running the risk of in consistencies. Your team members can order pre-approved products that deliver your brand standards anytime from the company store. Whether you’re ordering in bulk or shipping to multiple locations, company stores operate aseamless order process. You can also reduce costs by setting up a specific budget of payment plan on your company store.

82% of consumers agreed that
their impression of a brand positively changed as a direct result of
receiving a promotional product.

Company Store Solutions

What is at company store?

A company store is a time-saving solution that has the potential to streamline order management. These custom web stores stock your branded merchandise and any other products you want. Have your items branded with your logo and tailored to all your design requirements.

Company stores are ideal for businesses who want to provide branded merchandise to their employees, large businesseswith multiple branches under the same brand, or businesses who already have branded products in stock and need to move their inventory. The store may be accessible to the public or it may be provided only to internal employees. For example, if your employeesneed new uniforms, they can log in to the private company store and order as many as they like. Or, if you want anyone tobe able to purchase your branded products, you could make your store accessible to the public

A company store is branded with your logo and tailors to all your design requirements with what ever products you’d like to sell.

Order Branded Products Quickly and Efficiently

Streamline Order Management

The most immediate benefit of a company store is that it increases efficiency by streamlining the order process. From uniforms to incentive gifts, your employees are able to order products themselves directly online! Providing a company store with pre-approved products also avoids lengthy approval processes within your organization.

Since the store is stocked with products already selected and customized by your business at approved price pointsand designs, orders do not need to be shepherded through decision makers first.

Promo Products Ranked as the #1 Most Effective Advertising Channel.

Let’s say your company is attending a trade show at the last minute and needs items to give away to potential customers.

With a company store, you’ll never have to have to go back and forth on ordering. Employees are able to login and order branded products quickly and efficiently.

Company Store Benefits

Completely Customizable

Along with a clean design and navigation, your company store can be customized to your branding requirements. Company stores are equipped with fully customizable product information and photography, as well as an easy to use checkout system. Stores can be exclusively for employee use or shared with the public.

Lower Cost

Because your branding guidelines are already implemented in the online store, your products will show consistent branding every time. Online stores cut out human mistakes, saving youmoney in the long run. Streamlined order management system also takes away the frustration of
inventory control.

Easy Access

Store visitors may request information, get a quote, place an order, and view detailed product information or order history. Company stores are also available to employees 24/7 and each branch of your business will be able to have their products shipped directly to their location.

Your Product, Your Way

From PANTONE® shades to font sizes, you have complete control of your brand. Branded and non-branded products alike can be added to your
company store. Branded products fit the needs of company events or company uniform requirements, and non-branded products can be included in the store as a rewards system to employees with excellent performance. You have access to an unlimited number of products to include in your store for whatever occasion

Payment Option

Company stores are fully e-commerce enabled with flexible payment options,including credit cards, purchase order numbers, account credit
and promo code support. Stores also have an option to use a points system as an additional form of currency. If your company awards employees points for
excellent performance, they can use theirpoints to shop for what they want on the company store.

Company Store Tips

What products or types of products do you want tooffer in your store?

What minimums will be listed on the products?

Will individuals be placing orders or will one person be ordering for everyone?

If individual buyers are placing orders, do you need a copy of each order? If so, consider asking toreceive a copy of each confirmation email.

Will items be shipped to set business addresses or individual addresses?

What payment method will your store use? Will you use debit/credit cards or a points system as a form of currency?

How quickly do you expect the product after placing an order?

How many orders per month do you anticipate?

Will you purchase all the product upfront for the store so you own all the warehoused products?

Do you need a domain name or will you be tying it in to your website? If you would like a more custom domain name, you can purchase one or use asubdomain of your own website.

Are company store visitors paying for these items or is the company providing a certain dollar amount toward the products? For example, is this an incentive store where promo codes or account credits are needed?